{"title":"Maternity \u0026 Mum","description":"\u003cp\u003eSupporting you through pregnancy, nursing, and beyond — comfort and confidence for every stage of motherhood.\u003c\/p\u003e","products":[{"product_id":"3-pack-pregnancy-amp-nursing-bra","title":"3-Pack Pregnancy \u0026amp; Nursing Bra","description":"\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003e3-Pack Pregnancy \u0026amp; Nursing Bra — Wireless, Full Coverage\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eA bra that adjusts to whatever stage you're in, from the third trimester through months of breastfeeding. This wireless, seamless design offers full coverage and everyday support without underwire digging in, while the drop-cup clips make nursing access quick and simple — no fumbling with two hands full.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eThe soft, stretchy fabric moves with your body through pregnancy and postpartum changes, and adjustable straps let you fine-tune the fit as things shift week to week. Each set comes in three versatile shades — nude, sage, and black — so you've got clean basics that layer easily under everyday clothes or double as comfortable sleepwear. Simple to size, easy to live in, and ready for whatever feeding looks like that day.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003e What You'll Love\u003c\/strong\u003e\u003cbr\u003e Easy-clip nursing access — quick one-handed opening for feeding sessions\u003cbr\u003e Wireless, full-coverage design — supportive without underwire pressure\u003cbr\u003e Soft, stretchy fabric — adapts with your body through pregnancy and postpartum\u003cbr\u003e Adjustable straps — customizable fit as your body changes\u003cbr\u003e 3-piece color set — nude, sage, and black for easy everyday mixing\u003cbr\u003e Doubles as sleepwear — soft enough for all-day and overnight comfort\u003c\/p\u003e","brand":"BabyBliss.co.za","offers":[{"title":"S","offer_id":46905653067830,"sku":null,"price":699.0,"currency_code":"ZAR","in_stock":true},{"title":"M","offer_id":46905653100598,"sku":null,"price":699.0,"currency_code":"ZAR","in_stock":true},{"title":"L","offer_id":46905653133366,"sku":null,"price":699.0,"currency_code":"ZAR","in_stock":true},{"title":"XL","offer_id":46905653166134,"sku":null,"price":699.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/4520\/5046\/files\/3-PcPregnancy_NursingBra2.avif?v=1784200896"},{"product_id":"5pcs-high-waisted-maternity-support","title":"5pcs High-Waisted Maternity Support","description":"\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003e5-Pack High-Waisted Maternity Support Panties\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eMade to move with you through every stage of pregnancy, these high-waisted briefs offer a soft, seamless fit that sits comfortably over the belly without digging in or rolling down. The stretchy, high-elasticity knit adjusts as your body changes, while the wide waistband gives a gentle, supportive hold right where you need it most.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eBreathable fabric keeps things comfortable across seasons, and the smooth, tagless construction means no chafing or irritation under everyday clothes. A subtle heart pattern on the belly panel adds a soft, feminine touch without being overly sweet. With 5 pairs in a mix of versatile colors, you'll always have a fresh, comfortable pair on hand — from early pregnancy through postpartum recovery.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003e What You'll Love\u003c\/strong\u003e\u003cbr\u003e High-waisted, belly-covering design — gentle support that grows with you\u003cbr\u003e High-elasticity, seamless fabric — soft stretch that moves with your body\u003cbr\u003e Breathable, four-season material — comfortable year-round\u003cbr\u003e Tagless, chafe-free construction — smooth fit under everyday clothing\u003cbr\u003e 5-pack in multiple colors — a fresh pair always within reach\u003cbr\u003e Subtle heart detail — a soft touch of femininity on the belly panel\u003c\/p\u003e","brand":"BabyBliss.co.za","offers":[{"title":"S","offer_id":46905660440630,"sku":null,"price":799.0,"currency_code":"ZAR","in_stock":true},{"title":"M","offer_id":46905660473398,"sku":null,"price":799.0,"currency_code":"ZAR","in_stock":true},{"title":"L","offer_id":46905660506166,"sku":null,"price":799.0,"currency_code":"ZAR","in_stock":true},{"title":"XL","offer_id":46905660538934,"sku":null,"price":799.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/4520\/5046\/files\/5pcsHigh-WaistedMaternitySupport1.avif?v=1784201263"},{"product_id":"heres-the-listing-for-this-postpartum-care-set-postpartum-perineal-breast-cold-hot-compress-set-10pcs","title":"Postpartum Perineal \u0026 Breast Cold-Hot Compress Set (10pcs)","description":"\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003ePostpartum Perineal \u0026amp; Breast Cold-Hot Compress Set (10pcs)\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eRecovery after birth deserves the same care and attention as everything that came before it. This 10-piece set pairs reusable gel packs with soft, washable fabric sleeves, giving you flexible cold or hot therapy for both perineal and breast comfort during the postpartum weeks.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eThe set includes contoured gel packs shaped for breast comfort, along with longer gel strips designed for perineal use, each one reusable and easy to chill in the freezer or warm as needed. Every pack comes with its own soft, washable fabric sleeve, so the gel never touches skin directly — just a gentle, comfortable barrier between you and the relief you're after. Simple to prep ahead of time and keep on hand for whenever comfort is needed most.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003e What You'll Love\u003c\/strong\u003e\u003cbr\u003e Dual cold \u0026amp; hot use — reusable gel packs adapt to what feels best\u003cbr\u003e Breast-shaped packs — contoured for comfortable, targeted use\u003cbr\u003e Perineal strip packs — designed for postpartum perineal comfort\u003cbr\u003e Washable fabric sleeves — soft barrier between skin and gel packs included for every piece\u003cbr\u003e Reusable design — chill or warm repeatedly, no single-use waste\u003cbr\u003e 10-piece set — a full rotation ready to go when you need it\u003c\/p\u003e","brand":"BabyBliss.co.za","offers":[{"title":"Default Title","offer_id":46905949421622,"sku":null,"price":899.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/4520\/5046\/files\/icepack2.avif?v=1784203938"},{"product_id":"maternity-waistband-extender","title":"Maternity Waistband Extender","description":"\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003eMaternity Waistband Extender — Elastic Belly Band Expansion Panel\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eNo need to retire your favorite jeans early. This simple waistband extender clips onto your existing button closure, giving you extra room through the belly while keeping your own pants, fit, and style exactly the way you like them.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eThe soft elastic panel stretches comfortably over a growing belly, while the sturdy button loop keeps everything securely fastened to your waistband. It tucks discreetly under your top, so from the outside, it just looks like your regular pants — only with room to spare. Easy to move from one pair of bottoms to another, it's a practical way to stretch your existing wardrobe further into pregnancy.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003e What You'll Love\u003c\/strong\u003e\u003cbr\u003e Clips onto your existing button — no need to buy all-new pants\u003cbr\u003e Soft elastic panel — stretches comfortably as your belly grows\u003cbr\u003e Works with jeans, trousers, and skirts — versatile across your wardrobe\u003cbr\u003e Sits discreetly under clothing — invisible when your top is on\u003cbr\u003e Reusable \u0026amp; easy to move — swap between multiple pairs of bottoms\u003cbr\u003e Budget-friendly alternative — extends your current wardrobe through pregnancy\u003c\/p\u003e","brand":"BabyBliss.co.za","offers":[{"title":"Default Title","offer_id":46905950175286,"sku":null,"price":95.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/4520\/5046\/files\/1pcWomen_sSolidColorMaternityPantswithPockets.avif?v=1784204124"},{"product_id":"100-pack-breast-milk-storage-bags-with-pour-spout","title":"100-Pack Breast Milk Storage Bags with Pour Spout","description":"\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003e100-Pack Breast Milk Storage Bags with Pour Spout — 8oz\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003ePumping and storing milk shouldn't be the hardest part of your day. These pre-portioned storage bags are built for easy filling, pouring, and organizing, so you can spend less time fumbling with lids and more time on everything else.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eEach bag features a separate pour spout, keeping the fill and pour openings apart to help avoid cross-contamination during use. A double zipper seal locks in freshness and guards against leaks, whether the bag is standing upright in the fridge or laid flat in the freezer for space-saving storage. Clear volume markings up to 8oz make it easy to track exactly how much you've stored, and the built-in Name, Date, Time, and Volume fields keep every bag organized — genuinely useful when you're managing a freezer stash. The wide, flat base lets bags stand upright on their own or lie flat for stacking, whichever fits your storage space best.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003e What You'll Love\u003c\/strong\u003e\u003cbr\u003e Separate pour spout — dedicated opening for easy, mess-free pouring\u003cbr\u003e Double zipper seal — secure closure that helps prevent leaks\u003cbr\u003e Clear oz markings — track volume at a glance, up to 8oz per bag\u003cbr\u003e Built-in label fields — record name, date, time, and volume on every bag\u003cbr\u003e Stand-flat or upright — space-saving design for fridge or freezer storage\u003cbr\u003e 100 bags per pack — a well-stocked supply for consistent pumping routines\u003c\/p\u003e","brand":"BabyBliss.co.za","offers":[{"title":"Default Title","offer_id":46905970065462,"sku":null,"price":800.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/4520\/5046\/files\/100pcs8ozBreastMilkStorage1.avif?v=1784204681"},{"product_id":"pregnancy-seat-belt-positioner","title":"Pregnancy Seat Belt Positioner","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eComfort Belt Adjuster for Maternity \u0026amp; Plus-Size, Adjustable Universal Fit\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eRiding in the car during pregnancy shouldn't mean choosing between buckling up properly and staying comfortable. This seat belt positioner clips onto your existing lap and shoulder belt and gently guides it around your bump instead of across it — so the belt sits where it should, and you're not tempted to loosen it or tuck it behind you.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eIt attaches easily to the headrest posts or seat frame (no tools, no permanent install), and adjusts to fit most vehicles and body sizes. The padded guide keeps the strap off your belly and neck, while still routing the belt correctly across your hips and chest.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eA small addition to your hospital bag or everyday car routine — one less thing to worry about on the drive to appointments, errands, or the big day itself.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003ePlease note:\u003c\/strong\u003e this accessory is designed to improve comfort and help position the belt correctly — it doesn't replace the seat belt itself, and the belt should always remain buckled and worn as intended. 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